Overview
OVER VIEW
WEFSA FARMERS PRODUCER COMPANY LIMITED is envisioned in 2014 by a group of young and energetic farmers with empathy for the marginalized and under-privileged mass of the farming society, all of whom decided to work at the grassroots in order to change socio-economic condition of farming community.
WEFSA believes that equipping the marginalized and poor with the technical, organizational, marketing, negotiating and networking skills will enable them to break free from intergenerational poverty.
WEFSA will has been working towards professionalizing farm produces and vegetable street vendors and marginal growers, and empowering them to face the future challenges in the new global economy, and thus creating wealth and prosperity from farm gate to food plate through undertaking the holistic view of produces supply chain. Attractive partnerships have been formed between the farmers and the vendors with a focus on shared interests and mutual growth. To maintain product integrity from source to the customer, the company has established a totally integrated supply chain and services bundle which connects and maintains the flow of goods from the source (growers) to customer (road-side vendors, organized retail, food service and hospitality industry). Key benefits of the model include waste reduction (quantity and time), shelf-life extension and cost reduction of agri-produce from hinterlands and upcountry sources to the markets.
WEFSA takes the holistic view of the vegetable and produce supply chain and are organizing the two far ends of the chain. It is working towards integrating the informal vegetable supply chain by taking the following steps
• Organizing the farmers and forming a group for collective and planned farming.
• Establishing and creating the supply chain infrastructure.
• Organizing the vendors and forming a marketing group.
• Linking the marketing and farming group.
• Advocating the agriculture training to the women in the rural area ( most of agriculture laborers are women).
• Using the latest technology in the agriculture and its supply chain.
• Providing crop protection services through the well experienced agriculture graduates.
• Providing social, finance and information security.
• Uniform and identity card to the vendors.
• Identity cards to the company members.
• Insurance and credit facilities to the small and marginal farmers and vendors.
WEFSA takes the holistic view of the vegetable and produce supply chain and are organizing the two far ends of the chain. It is working towards integrating the informal vegetable supply chain by taking the following steps
OUR Vision
Professionalizing the informal trade channel of fresh farm produce (FFP) and creating gainful, dignified self-employment for the families dependent on agriculture sector.
OUR Vision
• Identity cards to the company members.
• Insurance and credit facilities to the small and marginal farmers and vendors.
OUR Pursuit
• Collaboration, Organisation and professionalization along with small and marginal farmers towards market oriented farming.
• Collaborating with the rural diaspora serving as street vendors through an organized & viable link with farmers.
• Social and Livelihood Empowerment of street vendors and growers.
• Connecting street vendors and growers to the urban consumption markets through safe and accountable food supply.
• Generate enhanced livelihood opportunities, creating market space and brand.
OUR Objectives
• Enhance the identity and provide a life dignity.
• Increase profitability and add to sustainability, both to urban poor and rural growers.
• Provide quality, fresh and hygienic fruit & vegetable at a reasonable price to the customers.
• Introduce and Provide broad range of social security and financial services to vendors and growers.
We focus our efforts in these areas
Development Programs
We work with farming communities on long-term area approach to eradicate poverty and inequity through creating new opportunities for them./p>
• We promote sustainable farmer’s business enterprise
• Increase profitability and add to sustainability, both to urban poor and rural growers.
• We facilitate robust vegetable/agriculture supply chain form field to retail outlet
• We empower farmers through financial literacy
• We creative strong collaboration with agri-input suppliers and research institutions